ADK Taiwan was crowned Agency of the Year at the One Show Greater China on Saturday night in Shanghai, continuing their achievement of the previous year, again becoming the most awarded agency of the night.
They won a total of 12 awards, including CMO PENCIL, two Golds, three Silvers, one Bronze and six Merits under Cross-Platform, Public Service&CSR, Interactive, Direct Marketing, Film&Video and Craft categories.
ADK Taiwan’s 7-ELEVEN CSR “The Force of Love” was highly awarded with one Gold, two Silver pencils. Moreover, it also named as the only “CMO PENCIL”, selected by the CMO jury panel from all the winning works.
Another work with 7-ELEVEN CSR for the film “Instant Lonely Meal” also took out one Gold. Other works with Bomy vegetable juice for the campaign “Hitting the Youth” took out one Silver and one Merit and with ACER Swift laptop for the interactive campaign “Break Away from Unnecessary” took one Bronze and two Merit.
“We’re very honored to be here to receive this fantastic achievement for the third time in One Show Greater China Award, celebrating the pure creativity and most prestigious award in the region. It’s an exciting moment for all of us – especially winning this glory for two consecutive years! And It is particularly wonderful to see our efforts recognized as this amazing result.” said Richard Yu, Regional Chief Creative Officer at ADK Greater China.