Ben Kwan to join IPG Mediabrands as CEO Hong Kong and Taiwan based in Taipei

IPG Mediabrands has appointed Ben Kwan as CEO IPG Mediabrands Hong Kong and Taiwan. Kwan will be based in Taipei and his appointment is effective 6 April, 2020.

With a career spanning the US, China and Europe, Kwan (pictured) has extensive marketing and technology industry experience across Automotive, Technology, Luxury, FMCG, Healthcare, CPG, Entertainment, and Banking. He joins Mediabrands from his current role as Managing Director and Board Member of GroupM, Zürich, Switzerland where he led the digital transformation of the agency over the last six years, including the acquisition and merger of Quisma Switzerland.

Leigh Terry CEO IPG Mediabrands APAC commented, “Ben is an entrepreneurial leader who has demonstrated the ability to harness the collective potential of a team to transform a business model and organisation.”

Terry continued, “His hands on experience in building world-class capabilities across China and Internationally blend a deep technology know-how with a business savvy growth mind-set. It’s for this reason we have appointed Ben to lead both the Hong Kong and Taiwan markets.”

Kwan commented, “Together with the IPG’s vision and Leigh’s future focus, I look forward to entering this new decade with IPG Mediabrands and bringing heightened levels of value to our advertisers.”

Kwan will report to Terry.