A few months of lockdown has taught humanity many new lessons. The biggest of all, the value of freedom. But not just ours. WWF India’s new campaign highlights this.
With the amazing wildlife coming out to our streets, we got to know how they’ve been missing their freedom, all this while. It’s reminding us that the place we call home, is theirs too. Here McCann Worldgroup Bangalore acknowledge Azadi (Freedom) of every living species.
Client/Brand: WWF India
Agency: McCann Worldgroup Bangalore
Production Company: Native Films
Chief Creative Officer: Prasoon Joshi
Head of Creative: Ashish Chakravarty
Creative Head (South): Sambit Mohanty
Creative Team: Sambit Mohanty, Ajith Emmanuel, Unnikrishnan R, Nilesh Kulkarni, Vaishali Rao
Account Management: Keshav PN
Director: Jaydeep Sarkar
Producer: Prithvi Luthra