Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.
This week’s guest judge is Marcelle du Plessis, creative director at TBWASouth Africa.
Seeing as we are still very much living through the most unprecedented of times, I went into this week’s selection looking for work that felt like it was embracing this crazy new unknown that we’re living in.
Which is why this SCG Home spot comes roaring into first place.
Flip I love it so much.
It’s weird and funny and completely self-aware in the best possible way. The timing is great and the whole ‘Japanese serenity giving way to Thai chaos’ angle is just epic.
Well done. Continue reading on Bestadsontv.com…