GIGIL Philippines has launched 7-Eleven’s loyalty rewards program CLiQQ Rewards CataLIVE – a live feed on all the newest rewards offered on the CLiQQ app.
There were a lot of exciting offers on treats and exclusive promotions for CLiQQ fans. However, usually when they open the app to check out the Rewards Catalog they are greeted with tiny images that can reduce the impact of the offers. To ensure this wasn’t be the case for the special promotions they had lined up for 7-Eleven Day, CLiQQ decided to mount the Rewards CataLIVE – the first ever live feed of treats up for redemption.
Broadcasted on FB Live for all fans to see, the Rewards CataLIVE showcases the treats in all their glory, giving the products the spotlight and the fan’s more motivation to redeem.
Chief Creative Officer: Badong Abesamis
Chief Creative Officer: Herbert Hernandez
Senior Art Director: John Raymond Bumanglag
Senior Copywriter: Hope Reyes
Art Director: Catherine Coloma
Assoc Creative Director: Jeano Cruz
Account team: Camille Elicaño
Client: Deena Santos
Client: Philips Yu
Client: Genina Arceo
Digital Planner: Chrislyn Gregorio
Managing Partner: Jake Yrastorza