The son of Central Retail’s owner isn’t the only VVIP in this discount without disguise campaign via Wolf BKK Thailand

See what happens in Wolf BBK Thailand new spot featuring two imposters dressed up as the Central Retail’s owners’, son and his wife in an attempt to receive extra discounts.

The imposters won’t get away with it at the check out when they’re met by the real son and his wife disguised as cashiers who reveal that everyone’s a VVIP and can access up to 90% store wide in this #DiscountWithoutDisguise campaign.

VIEW THE FILM

Credits
Director: Vasuphon Kriangprapakit
Chief Creative Officer: Torsak Chuenprapar
Creative Director: Kanit Mingmuang
Art Director: Woottipong Lamangthong
Art Director: Kanokwan Wiriyakajonkeat
Copywriter: Phachara Saothayanan
Agency Producer: Chanapat Srabua