Seen+Noted: Burberry remakes Singing in the Rain in epic Christmas campaign
Burberry has released their Christmas campaign with a modern music clip rendition of Singin’ in the Rain, directed by Megaforce via RiffRaff Films.
According to Riccardo Tisci, chief creative officer at Burberry, the campaign is about looking forwards, looking to the future – inspired by youth, it brings together a community of different talents and worlds as one. United by passion, commitment and love, this campaign is a celebration of their dreams, of exploring and of always going beyond.
Credits
Agency: Burberry
Client: Burberry
Directors: Megaforce
DOP: Katelin Arizmendi
Choreographers: (LA)HORDE
Styling: Ibrahim Kamara
Production company: Riff Raff Films
Vocals performed by Dreya Mac
Cast: Chantel Foo, Kevin Bago, Robinson Cassarino and Zhané Samuels
“Singing In The Rain”
Written by Nacio Herb Brown / Arthur Freed
Published by EMI Music Publishing Limited
Vocals performed by Dreya Mac.
Musical accompaniment performed by Lank & Tank for Twenty Below Music
