Sweetshop signs Christian & Patrick for global representation
Directing duo Christian & Patrick has signed with global production company Sweetshop for representation across all markets.
Christian & Patrick create stunning, immersive worlds, moving seamlessly between vast CGI landscapes, intimate emotional stories and perfectly art-directed moments in time. The depth of their technical craft, unrivalled attention to detail and focus on the universal human-element within their work has seen them direct for some of the best known brands and most awarded agencies in the world, and win recognition from shows including the Cannes Lions, D&AD, British Arrows, Ciclope and ADC amongst others.
Meeting at architecture school, the pair began to experiment with animation and filmmaking, and soon began directing music videos for artists like Incubus, FC Kahuna and Bjork, with whom they would form a long-standing relationship, creating a visual language perfectly matched to her ethereal, experimental soundscape. They directed numerous ground-breaking videos for her such as Oceania and the D&AD Pencil-winning Desired Constellation and Unravel; as well as the visuals that featured in her 2004 Olympic Games opening ceremony performance, watched by millions around the world.
Laura Geagea, Managing Director & Executive Producer, Sweetshop China, Asia + MENA, said: “Christian & Patrick are true storytellers with a very high-level of technical craft. I can’t wait to bring them out to Asia and see what they’ll achieve in this exciting market.”
Christian & Patrick said: “We’re completely thrilled to join Sweetshop. As a company it has incredible reach, with offices around the world, but somehow manages to make it all feel local and intimate. We’ve been bowled over by its energy and ambition. Sweetshop is making the type of work we love – storytelling with a twist of humour, richly cinematic, creative, quirky stuff. We can’t wait to make our first film together.”
Sweetshop Global CEO & Partner Wilf Sweetland, says: “Christian and Patrick’s work has long been held up in our industry as some of the finest display of craft and creativity of our generation. We are humbled they have chosen to join Sweetshop for global representation and look forward to continuing this journey together.”