Iris Singapore has appointed Arun Saha as its new Head of PR. In this role, she will lead the integrated agency’s PR function that manages Nespresso’s communications strategy and execution along with other accounts. She will also work closely with the leadership team to elevate brand awareness and reputation for the agency.
Saha joins Iris from Havas Group where she led the regional marketing and communication strategy for the network. In the course of her career, she has worked on a multitude of brands encompassing verticals such as technology, logistics, education in India and Singapore within PR agencies as well as in-house.
“PR is one of the key components of our integrated value-proposition and Arun brings a wealth of communications experience which will strengthen our offering. I am delighted to welcome her to our leadership group” said Managing Director, Andy Cairns.
Arun Saha said: “Iris presents a fresh and progressive approach to brand building and the opportunity to be a part of its success story is the change that I was looking for. I look forward to deepening brand engagement for Nespresso as well as leverage the agency’s multi-disciplinary strength to elevate the agency brand and grow the PR business.”