Allianz Sri Lanka has appointed independent advertising agency, Storybook as their agency of record, following a multi agency pitch. The appointment will help propel the growth of Allianz Insurance’s brand and services among the Sri Lankan populace.
Storybook is the brainchild of Subhash Pinnapola (pictured), a creative visionary born and bred in Sri Lanka. He is recognized as the most internationally awarded creative officer in the country. After working with many network agencies, Pinnapola founded Storybook to tell “Brandstories” to people in a humanistic and approachable fashion.
““Brandstory” is the way we do business,” said Pinnapola. “Our philosophy well fits with our clients and we see how things are changing. Brandstory is the client’s business story that connects with people in a more human way to get the numbers right. And it’s working.”