BBH Shanghai releases European Championship film for Vivo encouraging people to put down their phones

​In the run-up to the postponed European Championships, Jesper Ericstam’s directs this film via BBH Shanghai for mobile phone giant Vivo, encouraging people to put down their phones and concentrate on something more important.

Shot in sunny Budapest just as Hungary was emerging from a long lock-down, the film is full of the sense of the joy of watching the beautiful game with those you care about.​

VIEW THE FILM

Credits
Agency: BBH Shanghai
Chief Creative Office: Kelly Pon
Creatives: Jonathan Bowen-Thomas & Martin Richartz
Agency Producer: Wesian Lee
Production Company: A New Life / Nice Shirt Films
Facility Company Hungary: Lions Budapest
Director: Jesper Ericstam
Exec Producer: Megan Yushin
Exec Producer: Richard Martin
Exec Producer Lions: Milan Szasbo
Producer Lions: Eszter Rapassy
DoP: Tuomo Hutri
Production Designer: Judit Varga
Editor: Iain Whiteright @ Tenthree
Music: Macke Bergkvist @ Music Supercircus
Post Production: MPC