Dentsu Inc Tokyo elevates Yasuharu Sasaki to Chief Creative Officer

Dentsu Inc. Tokyo has announced the appointment of Yasuharu Sasaki, current Executive Officer, as its Chief Creative Officer.

Sasaki will lead the 800-plus team of creatives in the company, as they help client and partner businesses by providing diverse creative solutions ranging from traditional media to digital transformation, customer experience, and business innovation.

Hiroshi Igarashi, President & CEO, Dentsu Inc., said: “Creativity is at the core of Dentsu’s services, and with Yasuharu Sasaki’s leadership, I believe our creatives will thrive more than ever, and help our clients’ growth by integrating our collective knowledge, experience, expertise, and creativity in any area of business.”

Sasaki said: “We are amidst one of the most challenging times in history, and I believe that there is a great need for powerful creativity that deeply moves the hearts of people. Dentsu comprises a diversity of talent, with an endless list of experts in the areas of entertainment, sports, media, space development, data and technology, social design, business design, experiential design, and more.

By combining our expertise with our world-class, versatile creativity, I hope to make way for new values to boost the growth of our business partners, society, and its people. I’m looking forward to working even more closely with our business partners and colleagues around the world on exciting and new challenges, placing creativity at the heart of our work.”