Ogilvy Hong Kong picks up Asia’s only two shortlists in LIA’s Integration category

London International Awards (LIA) has announced the shortlist for Integration. Ogilvy Hong Kong has Asia’s only two finalists both for their Pizza Hut “Pizza Hut x IKEA SÄVA” campaign.

 

There was a total of 28 entries Shortlisted from 12 different countries. Australia leads with six entries shortlisted, followed by Germany and the United Kingdom tied with five shortlisted entries each.

Stéphane Xiberras, Chief Creative Officer & President of BETC Paris and Head of the Havas Global Creative Council led this jury. The elite group of creatives joining Stéphane in the virtual judging room were Javier Campopiano, Grey, London; Amy Carvajal, Code and Theory, New York; Reed Collins, Ogilvy Asia Pacific, Hong Kong; Bianca Guimaraes, Mischief, New York; David Kolbusz, Droga5, London; Ben Mooge, Publicis Groupe UK, London; Per Pedersen, by the Network, Copenhagen; Jason Romeyko, Serviceplan Group, Munich and Gavin Simpson, Fortuna, Jakarta.

Winners for all media will be announced on 17th November.

To view all Shortlisted entries released thus far with media and full creative credits, please visit: www.liaentries.com/shortlist

INTEGRATION SHORTLIST 2021 (by country):

AUSTRALIA:
BWM Isobar, Sydney
• Garvan Institute of Medical Research “Disease Dilemmas” in Public Service/NGO/Charities

Deloitte Digital, Australia
• Belong “Belong Carbon Thumbprint” in Creative Use of Data

Ogilvy Australia
• KFC Australia “Michelin Impossible” in Use of Social Media

Saatchi & Saatchi Australia
• The Royal Australian Mint “Donation Dollar” in Corporate Image/Social Awareness
• The Royal Australian Mint “Donation Dollar” in Direct Marketing
• The Royal Australian Mint “Donation Dollar” in Public Service/NGO/Charities

CANADA:
No Fixed Address, Toronto
• SickKids Foundation “SickKids Airbnb” in Health Care Services

COLOMBIA:
Publicis Colombia, Bogotá
• NESCAFÉ® Artesano “Coffee Stamp” in Best Use of Real Time Advertising

DENMARK:
Marketsquare, Copenhagen
• IKEA “The Second Hand Campaign” in Retail

GERMANY:
fischerAppelt / Philipp und Keuntje, Hamburg
• United4Rescue – Human Rights “Drowned Requiem” in Public Service/ NGO/Charities

Ogilvy Germany
• German Rail “Rediscover Germany” in Travel

Sehsucht, Hamburg
• WWF “Eurythenes plasticus” in Corporate Image/Social Awareness
• WWF “Eurythenes plasticus” in Public Service/NGO/Charities

Serviceplan Germany, Munich
• METER Group “Meltdown Flags” in Zeitgeist

HONG KONG:
Ogilvy Hong Kong, Hong Kong
• Pizza Hut “Pizza Hut x IKEA SÄVA” in Direct Marketing
• Pizza Hut “Pizza Hut x IKEA SÄVA” in Retail

POLAND:
Ogilvy Poland, Warsaw
• LEGO “LEGO Green Instructions” in Education

SPAIN:
DAVID, Madrid
• Burger King “Stevenage Challenge” in Media Promotion

SWEDEN:
NORD DDB, Stockholm
• Elgiganten Denmark “The VAR Discount” in Creativity in Commerce

Stendahls, Göteborg
• Göteborg Film Festival “The Isolated Cinema” in Zeitgeist

UNITED ARAB EMIRATES:
MullenLowe MENA FZ, Dubai
• UAE Government Media Office “Double Moon” in Media Promotion

UNITED KINGDOM:
Havas, London
• Nubian Jak Community Trust “Black Plaque Project” in Corporate Image/Social Awareness
• Nubian Jak Community Trust “Black Plaque Project” in Public Service/NGO/Charities
• Nubian Jak Community Trust “Black Plaque Project” in Zeitgeist

Iris, London
• Starbucks “What’s Your Name” in Corporate Image/Social Awareness

Ogilvy UK, London
• Sipsmith Gin “The Official Tennis Of Sipsmith Gin” in Beverages – Alcoholic

UNITED STATES:
Burger King
• Burger King “Moldy Whopper” in Retail

the community, Miami
• Oreo “The OREO Doomsday Vault” in Confections/Snacks