You won’t see this plot twist coming in new Wolf BKK campaign for snack product BunBun
Wolf BKK and production company Salmon House grab consumers’ attention by using an unexpected plot twist you won’t see coming in this film titled ‘The Unexpected’.
Snack market issues is one of the toughest most competitive market in Thailand with many brands with tons of variants and flavors for consumer to choose from. BunBun, a green pea snack product, launched a new commercial to convey the message that the taste of BunBuns “It ain’t what it seems”.
Credits:
Agency : Wolf BKK, Thailand
Chief Creative Officer : Torsak Chuenprapar
Creative Director : Nopharit Dusadeedumkoeng
Creative Group Head : Woottipong Lamangthong
Senior Copywriter : Phachara Saothayanan
Art Director : Kanyaporn Longprasert
Agency’s Producer : Chanapat Srabua
Managing Director : Phannika Vongsayan
Business Director : Chonlatid Saenghiran
Communications Director : Thosaporn Kaewnurachadasorn
Communications Manager: Benchawan Ngamjiradawong
Production Company : Salmon House
Director : Thanachart Siripatrachai, Vichai Matakul
