Shortlists for ADC 101st annual awards announced: Tencent China + Dentsu Tokyo make the top 5 most shortlisted agencies

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Shortlists for ADC 101st annual awards announced: Tencent China + Dentsu Tokyo make the top 5 most shortlisted agencies

The One Club for Creativity today announced the entries from 46 countries on the shortlist for the global ADC 101st Annual Awards. From Asia, Tencent In-House Shenzhen picked up the 4th most shortlisted entries overall with 36, just in front of Dentsu Tokyo with 34.


These shortlisted entries are those that made it into the second round of judging, which is taking place now. This year’s finalists, entries which will win a Gold, Silver or Bronze Cube or Merit, will be announced later this month.

Germany had a strong showing this year with the top two entrants with the most shortlisted work. Serviceplan Munich leads the way with 51 shortlisted entries for 11 different pieces of work, including 15 for PENNY’s “The Wish”. Jung von Matt Hamburg is close behind with 50 shortlisted entries, including 21 for “The Bigger Crash” on behalf of Hyundai.

Rounding out the top 10 are Leo Burnett Chicago with 42 shortlisted entries, Tencent In-House Shenzhen with 36, Dentsu Tokyo with 34, Goodby Silverstein & Partners San Francisco with 29, Spotify In-House New York with 28, The New York Times Magazine with 27, and Scholz & Friends Berlin and Google Brand Studio San Francisco tied with 25 each.

A total of 2,183 entries from 46 counties are shortlisted this year. The top five countries are the US with 984, Germany with 239, China with 234, Canada with 155, and Japan with 128.

The ADC 101st Annual Awards ceremony will take place in person during Creative Week 2022 on Wednesday, May 18 at Gotham Hall in New York. In addition to honoring this year’s Cube winners from around the world, the ceremony will also feature a belated celebration of ADC’s historic 100th anniversary, which was postponed last year due to the pandemic, and include important members and winners from throughout ADC history.

The event will also feature a special presentation of the prestigious Manship Medallion, the original ADC competition award created by famed sculptor Paul Manship who made the Prometheus statue in Rockefeller Center, to 10 highly accomplished members of the creative community who have had a great impact on ADC through the years.

The complete ADC 101st Annual Awards shortlist is available here.