Give your friends the best gift this ‘Robinson Salesation’ sale says humorous Wolf BKK spot
Wolf BKK and Suneta House have collaborated to create this amusing ‘The Wedding Gift’ campaign to promote ‘Robinson Salesation’ sale. The spot demonstrates how the most valuable reward is the power of choice. The ability to choose belongs to Robinson Department Store shoppers.
Robinson, Thailand’s top department store with the most locations, has launched its annual ‘Robinson Salesation’ sale, which allows you to choose whichever items you want to discount.
The film begins with a wedding ceremony full with tears of joy. Bridesmaids give the bride, their dearest friend, with their most precious wedding presents. But, none of these expensive items can compare to the most valuable gift, which is a discount item that you can choose by yourself.
Client: Robinson Department store
Agency: Wolf BKK, Thailand
Chief Creative Officer: Torsak Chuenprapar
Creative Director: Nopharit Dusadeedumkoeng
Creative Group Head: Woottipong Lamangthong
Senior Copywriter: Phachara Saothayanan
Art Director: Kanyaporn Longprasert
Agency’s Producer: Chanapat Srabua
Managing Director: Phannika Vongsayan
Business Director: Chonlatid Saenghiran
Communications Director: Thosaporn Kaewnurachadasorn
Communications Manager: Benchawan Ngamjiradawong
Production Company: Suneta House
Director: Teerapol Suneta