Tencent In House launches interactive digital exhibition for the Palace Museum

Tencent AI Lab has released this “The Way In Patterns” campaign for the Palace Museum following on from their previous campaign, “Relic Solitaire”.

Inheriting the creativity of the previous pattern data, 2.0 creates a large immersive experience.

The exhibition hall is divided into five major scenes: a pattern solitaire interactive wall, a pattern kaleidoscope, a Chinese window pattern, a ceramic pattern, a VR experience hall.

The two-month digital exhibition was held in Shenzhen Museum.

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Credits
Agency: Tencent In House
GM: Vincent Li
AGM: Xiaolan Liu
PM:Ice Ling
PM: Rachel Liu
ECD: Akae Wang
Group Head: Ivan Zhang
Copywriter: Yuanmong Liu
Copywriter: Kurt Yang
Copywriter: Akae Wang
AD: Ken Lin
AD: Sonji Shu
AD:Dong Xia