LIA 2022 Integration jury president Bruno Bertelli on this year’s winners
October 27 2022, 10:41 am | | No Comments
2022 LIA Integration Jury President: Bruno Bertelli, Global CCO Di Publicis WW / CCO Publicis Groupe Italia / CEO Le Pub Nederlands / Creative Chairman Le Pub on the standard of this year’s winners.
Bertelli talks about LIA judging, the trend of conversion in Integration and the Grand LIA.
Some of Bertelli’s thoughts:
“The best thing about judigng at LIA for me is the fact that it’s very selective and it’s all about discussing until the very end”
“The quality of the juries is very very high”
“It’s all about trying to get the best of the best and to recognize quality.”