Lion & Lion Malaysia’s Fredrik Gumpel joins the New York Festivals’ AME Advisory Board
New York Festivals AME Awards, now in its 30th year of honoring the world’s best advertising and marketing effectiveness, welcomes 5 visionary strategy leaders to the AME Awards Advisory Board including Lion & Lion Malaysia’s Chief Executive Officer, Fredrik B. Gumpel.
AME’s international Advisory Board serves as a global think tank which provides invaluable insights into emerging trends and critical industry developments. Together, these esteemed members play a pivotal role in shaping AME’s stature within the global community, ensuring that the AME Awards continues to showcase the most creative and measurably effective campaigns.
“These brand leaders from top tier agencies around the world provide our competition with ongoing knowledge of emerging trends and critical industry insights, it’s wonderful to have their input,” said Gayle Seminara Mandel, Executive Director, New York Festivals AME Awards. “Their reputation as advocates for effectiveness will provide AME with continued support in its mission to champion ground-breaking results-driven work.”
2024 AME Advisory Board Members
• Amanda “AJ” Jones, Chief Strategy Officer, McCann Canada
• Anibal Casso, Chief Strategy Officer / North America, Ogilvy
• Fredrik B. Gumpel, Chief Executive Officer, Lion & Lion Malaysia
• Hugh Munro, Chief Strategy Officer, The Monkeys, part of Accenture Song Australia
• Marialejandra Urbina, Chief Strategy Officer, Dieste USA
The AME Advisory Board members’ expertise is instrumental in keeping the competition agile and adaptive to the dynamic advertising and marketing landscape and their contributions ensure that AME continues to lead in innovation and effectiveness.
Click here to view the entire AME Advisory Board.
The results of AME’s Jury sessions are parsed in the annual AME Report, that honors and provides rankings for agencies and brands from 30 countries.
The final deadline to enter the 2024 AME Awards competition is April 3, 2024. For competition detailsand to enter, click here.