Experience extraordinary break time with Lay’s STAX via Brilliant & Million campaign

Life in the office can be hectic every day. Staring at screens until your eyes ache, feeling tired and stressed from the workload. Brilliant & Million Thailand and Lay’s are encouraging people to activate relaxation mode with Lay’s STAX: break time in style! Featuring hyper-realistic CGI.

Lay’s STAX are inviting you to ‘activate relaxation mode’ with 5 stunning hyper-realistic CGI ads, appearing in the midst of office gatherings, ready to transport you out of the chaos and into a special break experience.

Lay’s STAX CGI connects with every aspect of working life:
– Feeling bored during the commute? Lay’s STAX brings delicious enjoyment.
– Stressful meetings? Lay’s STAX adds a touch of joy.
– Busy schedule? Lay’s STAX provides a refreshing break.

Credits
Agency: Brilliant & Million Thailand
Production: VXReel
Business Director: Preeyapak Bongpipat
Chief Executive Officer: Sorada Sornprasit
Copywriter: Tanunporn Tanesrungroj
Creative Director: Rachata Punyathanasakchai
Creative Group Head: Wayu Saenmee
Executive Creative Director: Titipun Tubthong
General Manager: Thanaporn Chankitmunkong
Head of Creative: Titipun Tubthong
Head of Strategy: Vibhu Harnvarakiat
Production company: VXReel
Project Manager: Pakin Ingkavipanont
Senior Account Manager: Kiatiisak Prempree
Senior Art Director: Wongsaton Kengpimon
Senior Producer: Suchalita Pawaranchanaphong
Senior Producer: Nirinya Jiragositpong
Animation: Chansik P. Ko, Micko P. Mendoza, Jordan Q. Jovito. John Rey J. Edjao, Ernest John Cunanan De Guzman, Don John Arninio Gatacilo