Experience extraordinary break time with Lay’s STAX via Brilliant & Million campaign

April 26 2024, 11:21 am | BY Kim Shaw | No Comments

Life in the office can be hectic every day. Staring at screens until your eyes ache, feeling tired and stressed from the workload. Brilliant & Million Thailand and Lay’s are encouraging people to activate relaxation mode with Lay’s STAX: break time in style! Featuring hyper-realistic CGI.

 

Lay’s STAX are inviting you to ‘activate relaxation mode’ with 5 stunning hyper-realistic CGI ads, appearing in the midst of office gatherings, ready to transport you out of the chaos and into a special break experience.

Lay’s STAX CGI connects with every aspect of working life:
– Feeling bored during the commute? Lay’s STAX brings delicious enjoyment.
– Stressful meetings? Lay’s STAX adds a touch of joy.
– Busy schedule? Lay’s STAX provides a refreshing break.

Credits
Agency: Brilliant & Million Thailand
Production: VXReel
Business Director: Preeyapak Bongpipat
Chief Executive Officer: Sorada Sornprasit
Copywriter: Tanunporn Tanesrungroj
Creative Director: Rachata Punyathanasakchai
Creative Group Head: Wayu Saenmee
Executive Creative Director: Titipun Tubthong
General Manager: Thanaporn Chankitmunkong
Head of Creative: Titipun Tubthong
Head of Strategy: Vibhu Harnvarakiat
Production company: VXReel
Project Manager: Pakin Ingkavipanont
Senior Account Manager: Kiatiisak Prempree
Senior Art Director: Wongsaton Kengpimon
Senior Producer: Suchalita Pawaranchanaphong
Senior Producer: Nirinya Jiragositpong
Animation: Chansik P. Ko, Micko P. Mendoza, Jordan Q. Jovito. John Rey J. Edjao, Ernest John Cunanan De Guzman, Don John Arninio Gatacilo

Experience extraordinary break time with Lay’s STAX via Brilliant & Million campaign Experience extraordinary break time with Lay’s STAX via Brilliant & Million campaign