Aussie beer brand Gage Roads Brew Co launches the world’s first surfboard filled with beer
For years, surfers have argued over the best way to measure a surfboard, with the debate over litres versus traditional dimensions continuing to divide the community.
Now Gage Roads Brew Co. has found a novel way to fuel the conversation, creating what it claims is the world’s first surfboard filled with beer. Partnering with legendary shaper Chris Garrett, aka Phantom Surfboards, the beer brand created a custom ‘Beerboard’ that’s both surfable and drinkable. The Single Fin board is filled with 10 litres of Gage Roads Summer Ale ‘Single Fin’.
Once the board was built, Gage Roads Brew Co. needed someone to test it, so it called upon Gage Roads part owner and Olympic surfing medalist Jack Robinson and legendary Free Surfer Brendan ‘Margo’ Margieson – to take the board out for its maiden voyage.
Creating a board capable of holding up to 10 litres of beer was a challenge in itself—but making it both pourable and surfable quickly turned it into a highly complex build. Adding pressurisation introduced a whole new set of issues (and a few explosions) along the way.
The board features a food safe chamber sealed to keep the beer fresh and ready to drink. The chamber was carved out, inspired by the iconic Greenough Spoon which was first created back in the 60’s. The beer can be accessed by a removable tap. There is also an additional valve which allows the beer and chamber to be pressurised.
Creative Lead: Chris Rowson
Producer/Creative/Project Manger/Legend: Jack Bow
Director/Editor/Photographer: Lauchlan Dempsey
Brand Manager: Emily Creer
Head of Marketing: Rebecca Lauchlan
GM Sales & Marketing: Mick Mckeown
