Ogilvy named Regional Network of The Year for Asia and Ogilvy Thailand Regional Agency of The Year at London International Awards 2022
Ogilvy has taken out the Regional Network of The Year title for Asia at this year’s London International Awards. In addition, Ogilvy Group Thailand was named Regional Agency of The Year for Asia and audacity Bangkok was named Regional Independent Agency of The Year.
The London International Awards (LIA) has revealed its 2022 Global and Regional of The Year Winners.
Of The Year Awards are calculated based on a point system allocated to the winning work chosen by the Juries across all competitions. LIA uses the creative credits that are input at the time of entry to award those points, regardless of the entrant.
Ogilvy was named Regional Network of The Year for Asia. Points were awarded for winning work from six Ogilvy offices in Asia: Ogilvy Group Thailand (16 Statues including a Grand LIA and a finalist); Ogilvy India Mumbai (13 Statues including a Grand LIA and 3 finalists); Ogilvy Singapore (2 statues and 2 finalists); Geometry Ogilvy Japan (1 statue and 2 finalists); Ogilvy Taiwan (1 statue and 1 finalists) and Ogilvy Shanghai (1 finalist).
Ogilvy Group Thailand, Bangkok wins Regional Agency of The Year for Asia contributing to this honour was winning a Grand LIA for their TV/Cinema campaign for Voiz titled “The Innocent Eyes”, “Left and Right”, “The Battle” and “Contact Lens”, this is the first Grand LIA brought home to Thailand. In addition, they were awarded five Gold, seven Silver and three Bronze Statues and a Finalist. Points from these wins contributed to Ogilvy being named Global Network of The Year.
Barbara Levy, President of LIA, said, “Ogilvy Group Thailand, Bangkok has always been strong in our show especially in TV/Cinema and Online Film. This year, they have proved their creative prowess, contributing to the overall tally to help Ogilvy win not only Global and Regional network but also the Regional Agency of The Year. During judging, the jury members applauded how Ogilvy Bangkok could turn something as commonplace as chocolate into a charming and humorous piece of work. Congratulations!”
audacity bangkok, Bangkok is honored as the Regional Independent Agency of the Year for Asia. Winning a Gold and three Silver statues for their work on Car Hero titled “The Truth”.
For the first time, The Pack, a production company in Mumbai India, is named Regional Production Company of The Year for Asia. Six different juries awarded their work for Cadbury Celebrations titled “Shah Rukh Khan-My-Ad” awarding them 11 Statues including the Integration Grand LIA. They were also named Global Production Company of The Year. Rephrase.AI, Bengaluru was named Regional Post-Production Company of The Year for Asia for the same work.
SERVICEPLAN Korea in collaboration with SERVICEPLAN Germany were awarded three statues; two Gold and a Bronze and attained one Finalist for Dot Pad – The first smart tactile graphics display. Points from these wins contributed to SERVICEPLAN winning the prestigious, Global Independent Network of The Year.
Levy said LIA has the highest calibre of jurors from across the globe: “All rounds of judging were done onsite in Las Vegas. Our judging process has no pre-judging. Each juror sees every piece of work in their respective Categories. Each jury, along with their President, convened in their judging room to discuss and debate thoroughly before deciding on the Winners. This ensures that all work was judged equally through careful deliberations and robust discussions.”
The following companies were honored with the 2022 Global of The Year Awards:
Global Network of The Year: Ogilvy
Global Independent Network of The Year: SERVICEPLAN
Global Client of The Year: Dole
Global Agency of The Year: alma DDB, Miami
Global Independent Agency of The Year: L&C, New York
Global In-House Agency of The Year: draftLine
Global Health & Pharma Network of The Year: IPG Health
Global Health Agency of The Year: AREA 23, an IPG Health Company, New York
Global Pharma Agency of The Year: AREA 23, an IPG Health Company, New York
Global Independent Health & Pharma Network of The Year: Real Chemistry
Global Health & Pharma Client of The Year: Hip Hop Public Health
Global Production Company of The Year: The Pack, Mumbai
Global Post-Production Company of The Year: The Mill
Global Music & Sound Company of The Year: Canja Audio Culture
Global Design Company of The Year: L&C New York
Global Radio & Audio Company of The Year: JSM, New York
In total, 754 LIA statues and 230 finalists were awarded to 45 countries with the United States leading with 254 wins, followed by Germany with 87, the United Kingdom with 53 and India with 37 statue winners.