2023 Campaign Brief Asia Creative Rankings: Dentsu Redder, Leo Burnett and Happiness Saigon are Vietnam’s top 3 most awarded agencies
Dentsu Redder Vietnam, Leo Burnett Vietnam and Happiness Saigon make a clear top 3 in Vietnam’s agency ranking table following the release of the 2023 Campaign Brief Asia Creative Rankings. Dentsu Redder’s Livio Grossi is ranked the #1 creative for the second year in a row, followed by Leo Burnett’s Daniel Tingcungco, Ha Vy Nguyen and Kit Nguyen Huynh in equal #2 and Happiness’s Dee Verwaetermeulen and Nghia Tran in #5.
Dentsu Redder Vietnam has retained the #1 ranking as the most awarded agency in Vietnam. Dentsu Redder amassed a total of 300 ranking points in the 2023 Campaign Brief Asia Creative Rankings.
Ranked #2 is Leo Burnett Vietnam with 265 points. They won awards at AdFest 23, Spikes Asia 22, Campaign Brief’s THE WORK 22 and New York Festival 22. Their most successful campaign was “Music In A Can” for Heineken Juke.
With 210 points, Happiness Saigon ranks #3 following a strong 2022 – winning at Cannes, Spikes Asia and in CB’s THE WORK for their Lay’s “Crispy Subtitles” campaign.
In the Vietnam individual Creative Rankings Livio Grossi, last year’s #1 ranked creative, has retained the top ranking with 300 points. Grossi scored points for his work at Dentsu Redder for clients including Bitis & Bitis Hunter, Chupa Chups and BECK’s ICE .
Daniel Tingcungco, Ha Vy Nguyen and Kit Nguyen Huynh are equal #2, winning awards for their involvement in Leo Burnett’s “Music In A Can” campaign.
Ranking equal #5 and winning awards for “Crispy Subtitles” are Dee Verwaetermeulen and Nghia Tran from Happiness.
Leo Burnett’s Chandu Rajapreyar and Yen Dang rank at equal #7.
Thu Le from Dentsu Redder has 150 points to rank #9. At #10 is Marc Richard from Happiness with 145 points.
The Creative Ranking methodology.
TOP 25 VIETNAM’S MOST AWARDED CREATIVES – 2023
#1 Livio Grossi Dentsu Redder Vietnam 300
#2 Daniel Tingcungco Leo Burnett Vietnam 265
#2 Ha Vy Nguyen Leo Burnett Vietnam 265
#2 Kit Nguyen Huynh Leo Burnett Vietnam 265
#5 Dee Verwaetermeulen Happiness Saigon 195
#5 Nghia Tran Happiness Saigon 195
#7 Chandu Rajapreyar Leo Burnett Vietnam 175
#7 Yen Dang Leo Burnett Vietnam 175
#9 Thu Le Dentsu Redder Vietnam 150
#10 Marc Richard Happiness Saigon 145
#11 Christian Gaziamodo Dentsu Redder Vietnam 120
#11 Loan Anh Huynh Dentsu Redder Vietnam 120
#13 Anh Hoang Dentsu Redder Vietnam 105
#13 Lewis Codron Dentsu Redder Vietnam 105
#15 Dung Cao Dentsu Redder Vietnam 90
#15 Lam Tran Dentsu Redder Vietnam 90
#15 Quynh Duong Dentsu Redder Vietnam 90
#15 Tran Do Dentsu Redder Vietnam 90
#15 Vy Bui Dentsu Redder Vietnam 90
#20 Thuy Pham Vuong Bao Happiness Saigon 75
#20 Truc Mai Hoang Anh Happiness Saigon 75
#22 Tien Khong Dentsu Redder Vietnam 60
#23 Nick Stillittano Dentsu Redder Vietnam 50
#23 Mathias Lemielle Happiness Saigon 50
#23 Thomas Cappelle Happiness Saigon 50
